Bringing people back from boredom since 1994.

Parimatch is an online entertainment company with 30+ years in the game.

We create digital experiences where sports, culture, and technology meet — bold, immersive, and built to engage.

With 4,000+ professionals and operations in 15+ countries, Parimatch is a global ecosystem driven by performance, smart engineering, and style.

We are looking for a Brand Insights Manager/ Consumer Research to join our team.

Your main responsibilities will be:

• Analyze marketing and brand performance across key geographies;
• Track brand dynamics, campaign effectiveness, and channel contribution;
• Collaborate with research agencies: set tasks, ensure research quality, interpret results;
• Prepare regular reports and presentations for the team and shareholders;
• Build systems for data collection, storage, and visualization (dashboards, BI systems);
• Automate data collection and analysis processes, implement best practices;
• Forecasting and scenario modeling: develop “what-if” models to evaluate how changes in budget or media mix impact business results;
• Conduct competitive analysis and trend tracking: monitor competitors’ activities and identify opportunities for brand growth;
• Form strategic recommendations: translate analytics into clear insights and actionable plans to optimize budgets, channels, and content.

Essential professional experience:

• 3+ years of experience in analytics or marketing intelligence;
• Advanced Excel/Google Sheets, proficiency with BI tools (Power BI, Tableau, Looker, or similar);
• Experience working with research data and understanding brand metrics (awareness, consideration, NPS, equity, etc.);
• Knowledge of modern effectiveness measurement methods: attribution, MMM, incrementality testing;
• Experience preparing reports for top management/board level;
• Strong system thinking, attention to detail, ability to translate numbers into business meaning;
• Ukrainian or russian language: fluent speaker
• English level: Upper-Intermediate+.

We care about you:

• Vacation: Reset. Recharge. Come back stronger.
• Sick Leave Allowance: Health is power. We designed the system to support you.
• Benefits Model: Your budget, your rules – spend it where it counts. Day one, it’s yours. No waiting, no barriers.
• Motivation Bonus System: We see results. We reward drive. Our bonus system fuels performance and celebrates dedication – because excellence deserves recognition.
• Training Balance: Learn fast. Grow faster. Upskill, stay ahead, and keep your edge sharp.
• Team Building: Stronger together. We connect, compete, and celebrate – great teams don’t happen by accident.
• Generation Program: Focused on boosting the potential of children within our families.
• Work & Fun Balance: Driven at work, alive beyond it. Events, surprises, and shared moments keep our spirit high and our energy unstoppable.

Taking care of our people is an integral part of Parimatch shared values, ensuring a supportive and positive workplace culture.